SATO’s Flexible Multi-Template Printing Solution

Simplify Multilingual Labelling with GS1 Standards for Cross-Border Growth

As Singapore companies expand into regional and global markets, product labelling requirements often become more complex. Many countries require labels to be presented in local languages, particularly for food and consumer goods. At the same time, product identification and traceability must remain consistent across all markets.

This is where GS1 Standards, supported by the right Solution Partners deliver real-world impact.

Keeping product identity consistent across markets

A product’s identity, represented by its GTIN and GS1-compliant barcode, remains consistent across markets, regardless of the language on the label. While label text may vary to meet local regulatory requirements, maintaining this consistent identity is essential for accurate scanning, traceability, and efficient supply chain operations.

As a GS1 Singapore member, you can ensure your product identity stays consistent across regions. One of GS1 Singapore Solution Partner, SATO’s Asia Pacific Pte Ltd product, offer the Flexible Multi-Template Printer which enables businesses to customize label content for different language and regulations without changing their GTIN or Barcodes. This ensures products remains fully traceable, easily scannable, and compliant as they expand into new markets.

By working within the framework of GS1 Standards and leveraging guidance from GS1 Singapore, members can confidently scale their operation which keeping their product consistently identifiable throughout the supply chain.

Enabling multilingual labelling in practice

SATO Asia Pacific Pte Ltd, demonstrates how multilingual labelling can be operationalised while maintaining consistency in product identification.

Through a flexible, template-based labelling approach, companies are able to:

• Prepare products for multiple markets with language-specific labelling
• Improve operational efficiency by automating label creation
• Reduce manual errors associated with managing multiple label versions
• Support compliance with local labelling regulations

This approach allows language content to change without affecting GS1 identifiers, ensuring both flexibility and compliance.

Supporting compliance and customer trust

Clear, accurate labelling supports regulatory requirements and enhances customer understanding. Presenting information such as ingredients, usage instructions, and safety warnings in local languages helps consumers make informed decisions, while GS1 identifiers ensure products can be reliably identified and traced throughout the supply chain.

Delivering value through partnership

This example highlights the strength of the GS1 Singapore Solution Partner ecosystem, provides the standards, guidance, and governance, while Solution Partners like SATO Asia Pacific Pte Ltd help members implement these standards effectively in real operational environments.

Together alongside with GS1 Singapore, businesses can scale and expand market reach while maintaining trust, efficiency, and compliance.